You've heard the rumors, and they're true -- the owners of Pop's are opening a French restaurant & bakery café in downtown Durham!!! Rue Cler Restaurant & Bakery Café is slated to open its doors on October 6th, 2006.To celebrate, the owners of Rue Cler are offering a Free Dinner for Two (excluding drinks) to a randomly chosen participant in our Choose-A-Logo Contest. And every participant will receive a coupon for a free dessert(with the purchase of dinner)! Just click this link to email us your vote for one of the six logotypes presented below...

51 Comments:
#6! We are so excited for you guys and can't wait to try it out!
7:19 PM
#2 is the classiest and most modern looking...I love it!
6:12 AM
#6 looks more French than the others.
9:07 AM
I like #6...Do it!
9:52 AM
I like number 6 the best - it is the most french and most fun, but if it is going to be more of a sophisticated atmosphere then maybe #4.
My husband and I are huge francophiles and just got back from vacation in France a couple of weeks ago - looking forward to trying your new restaurant!
8:48 AM
#6 is it! Can't wait to try this new restaurant.
11:38 AM
I like #6 best, #4 second best. I like the upright utensils, but my eye sees them as a Y or V and makes me think about recycling (RecYcler) or revving. The ones with the dinner plates make me think of diners. #6 isn't about eating, it's about ambiance.
Looking forward to yet another reason to come downtown!
mom2homer@yahoo.com
12:49 PM
I vote for #6. I love Pop's and cannot wait until Rue Cler opens!
morgan_e@hotmail.com
2:10 PM
I chose #6 before seeing the other comments. It looks the least like it was designed on a computer, although I'm sure it was. Really looking forward to the new restaurant.
jcbkaw@aol.com
2:19 PM
I like # 6, looks more relaxed. Looking forward to enjoying your restaurant as we are big fans of Pop's.
Frank Hyman
fincaminor@mindspring.com
3:04 PM
No. 6 get's my vote... definitely looks french, but with it's "hair let down".
Can't wait to try you.
Donna Sell
donnajsell@yahoo.com
3:14 PM
I like #6 because it looks like a street sign in a playful way, full of the spirit and elan that I get when in Paris! Since the restaurant is named after a street....and not just ANY street, the letters dance as my heart does, when I feast my eyes on the glorious fare this market spreads before you. You need not know any French to speak the language of food! CANNOT WAIT for you to open!Jane Walden jwalden5@nc.rr.com
3:22 PM
definitely #6. the whole fork/knife/spoon bit is played.
3:23 PM
I love number 6, especially given the name of the restaurant. I am looking forward to this place opening since I Pop's is one of my favorite restaurants in town, and I love French food.
3:27 PM
Number 6 is best
3:47 PM
I love #6, but I think some will find it hard to read, and I wonder if you'll get tired of it. I'm still voting for it, but I would really like #6 with a #4ish font.
jen@fastmail.fm
3:58 PM
Hands down NO. 6. It stands out over all of the rest. Can't wait!
5:27 PM
So, here's the deal -- I like all of the more modern looking ones (1-5), but with all the type the same size, it looks a bit like "ruecler." #6 is easier to read, but I'm not wild about the faux french feel. Given all that, right now I'd go with #6 because it's easiest to read as two separate words.
Looking forward to its opening!
5:55 PM
To be honest - none of the six logotypes is really good. #2 looks way too much like "The Federal" and #6 is a really poor imitation of a french bistro sign without offering anything in its way of imitation. PLEASE come up with something better !!! We are so ready for you to open the restaurant. Why don't you make something of the name - I imagine you have chosen it, because you really like the idea of a local neighborhood market street as wonderful destination for great food (shopping).
If I have to choose - #4, because of the font.
6:49 PM
#6 for sure--the most French-looking of the lot
ariail@duke.edu
6:50 PM
#6 is the best... it invokes a classy atmosphere with a sense of humor... what more could you want in a restaurant?
Thanks,
Alison
alisongatherum@yahoo.com
6:52 PM
#4 catches the logo well, but I find #6 is most eye catching and fun!
lep.kg@verizon.net
7:21 PM
when i looked at at them enlarged, i kept seeing the word "recycler" on 1-5 (although any word looks funny if you stare at it long enough). i think circles in logos are overused and the utensils remind me of a bouquet of wheat. i like the idea of 6 most, but seems too intricate when i imagine it printed on clothing or something small. i also like the font and rectangular streetsignesque of 4. i vote 4.
lezelei@hotmail.com
7:52 PM
#6 most definitely speaks French to me, and I love the way the letters are placed and their different sizes.
ZubinUbi@aol.com
8:04 PM
My number one choice is #6, followed by #1 and #5. I keep driving by looking for a surprise opening!
8:06 PM
#6 hands down. The others remind me too much of a diner, not a bistro...
8:19 PM
I like # 6 a lot. 5 is close second.
3:44 AM
6 is my favorite. Can't wait for you to open. Good Bistro food in October. Great- where will the restaurant be located. ocfmg@yahoo.com
3:48 AM
Personally, I like #6 (Becasue it has a sense of humor) - my wife prefers #4 (she likes the font.
We BOTH agree that a French Bistro downtown is a REALLY GOOD IDEA and we can't wait for y'all to open!
So, hurry up and OPEN!
Good luck.
4:11 AM
It's a tough choice, but I'll vote for #4. Best of luck, CJ
5:09 AM
I really like number 2 the best and am intrigued by number 6. I can't wait to try it!
5:22 AM
I vote for #6, and I made my decision before seeing any of the other opinions. It's more relaxed, somehow. The other ones, while nice, seem to me that they would be associated with an establishment more along the lines of a diner--all chrome and streamlined, with shiny red leather-covered stools at the counter. We love Pop's and can't wait to try Rue Cler! Good luck!
6:43 AM
#6 Oui Oui
loving the whole street sign concept - very hip, elegant and funky - just like Downtown Durham
7:00 AM
Number 2
7:49 AM
You can't tell me this whole thing is rigged, 6 is so lame. Go 2.
7:51 AM
Number 6 is perfect, can't wait for your opening!
8:21 AM
I would choose number 1 but with the font of number 4. I like that the silverware part of the logo is enclosed by the plate in this one. Or I would choose number 6. Looking forward to your opening!
8:58 AM
Absolutely love #6! Has a French flair to it. Can't wait for the grand opening!
9:43 AM
I like #6
10:38 AM
saratwoscabsmoore@yahoo.com
I prefer #6 for its uniqueness, mix of uppercase and lowercase letters, and for being so French fancy!
3:13 PM
I would vote for #7. None of the utensil designs work and #6 still isn't there yet. We are very excited about the restaurant but you need one more round on logo design.
F+E
6:12 PM
Hello,
As someone who has stayed on Rue Cler on my vist to Paris in 2000, I vote for number 6. It is more traditional appearing and more French to me.
4:53 AM
calithompson@hotmail.com
I really like #2 though I agree with others that it has a diner feel. The colors are great, and the feel is clean. #6 is best, I think--has a great fun french feel, less "clean", more antiquey and funky. I like it! #4 feels like some middle ground, still french, not diner, but a little more streamlined (I think white tableclothes and glossy black chairs). Good luck deciding!
6:37 AM
I like #11. It is decorative without interfering with readability, and I like that "restaurant & bakery cafe" stands out more than on the others. That logo seems really accessible to me; I wouldn't be intimidated to eat at a place with #11 on the sign. #9 is also nice, but it communicates more of an upscale feel than you might be looking for.
10:32 AM
The "feels" French to me while (as you prefer) not overdoing it for Durham.
12:17 PM
kathy said
first choice is number 6; second choice is number 8
kathycarter@nc.rr.com
6:48 AM
I like number 10. Makes me hungry just to look at it. sjh
sarah.henderson @lynchburgva.gov
4:36 PM
The actual Rue Cler street sign is nice. I suppose you can't copy it. sjh
4:39 PM
The street sign fits well with the name of the new resto. And its easy to read the writing underneath. My second choice is one with red and gold writing. Am excited to hear about this new addition, as Pop's is my favorite Durham Restaurant! Can't wait to try your new place. Sarah (set2@duke.edu)
8:21 AM
#6 it is. Feel France from the moment one sets their eye upon it. Utensils are already understood.
5:36 PM
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